Crossfire 2010 – What’s Too Social for Social Media?

Word cloud created by benedikt koehler

Do you facebook, tweet, blog, flickr, youtube or digg?  Have social media become an important part of your life?  What “self” are you leaving online and how might this impact you in the future?  These questions and others will be under consideration at the 2010 Crossfire, hosted by the Public Relations Department at Rowan University.

Please join us!

December 15th,
5:00 p.m.
Bozorth Hall, Auditorium

Public Relations Student and Faculty Member Honored at Pepperpots 2010

On Tuesday, December 7th, 2010, the Philadelphia chapter of the Public Relations Society of America honored outstanding practitioners, educators, and students in the region for their accomplishments in the area of Public Relations.  Pepperpot awards, given since the 1960s, recognize those who give their utmost to the field.

During this year’s ceremony, two members of the Rowan College of Communication were honored.  Dr. Suzanne Fitzgerald, Chair of the Public Relations and Advertising Department, received the Maxine Elkin Award for Distinguished Service.  This award is given to individuals exhibiting a passion for, and dedication to advancement of, the field of Public Relations.  Kimberly M. Ciesla, a Rowan University senior in our Public Relations program, was honored with the Anne Sceia Klein Award for Professional Promise.  This recognition is given to a member of the Public Relations Student Association of America who has demonstrated a strong commitment to success in the profession.

You can read more about the Philadelphia PRSSA chapter at and check out the history of the Pepperpot Awards, as well as videos of ceremonies at

Please join me in congratulating Dr. Fitzgerald and Ms. Ciesla for these honors!


Communication Studies Club

~ A guest blog by Jennette Zitelli
College of Communication Student and Lambda Pi Eta member ~

“So what are you studying?”


“Oh yeah? Like Radio and TV? Or Journalism? Or Public Relations?”

“Well, no.  I’m a Communication Studies major.”

“Hmmm.  What does that mean?”

“Uh, it is hard to explain.”

This is the conversation that many Communication Studies majors will have, or have had, with anyone who asks what they are studying in school.  It is difficult to explain what Communication Studies is to some, and to others, it is a complete mystery.  Most students do not know what the major entails and what jobs can be acquired with the degree.  The most dreaded question a student can get from an adult is, “Well, what are you going to do with that once you graduate?”  The reason it is so horrible is because most of us have no idea what we are going to do, even if we do know what our major means.  To ease some of those anxieties, a Communication Studies Club has recently become petitioning on campus.  As the current President of the club, my goal for the club is to educate not only Communication Studies students about the major, but also the whole of Rowan University’s student body.

We would like to have alumni come to speak to the students about what they are doing with the major and what a Communication Studies degree really does for you.  We also want to spread awareness across campus of our major and that we do have a legitimate purpose.  It can be frustrating not being recognized on campus as a “real” major, so it is the goal of the club to alter those misconceptions.

Since we are a new club, we need as many members as we can get, so tell your friends, tell your classmates, tell anyone you can that we have a new club made specifically for those often forgotten Communication Studies majors.  The more participation and enthusiasm we have, the more beneficial this club can be for the whole Communication Studies Department, and the campus.